Kim Kardashian appeared in a set of promotional images for SKIMS’ soon-to-be-released Sport Swim collection that were shared on the brand’s Instagram account on Sunday.
In the snaps, the 42-year-old influencer showcased her eye-catching physique as she modeled several of her shapewear brand’s new offerings while spending time at the beach. The reality television personality, who recently helped her daughter bake cake balls for Easter, will make her new products available to the public on Monday.
Kardashian showed off much of her upper chest while wearing a dark beige one-piece swimsuit that featured a zipper on its front portion. The model’s impressively chiseled arms and curvy hips and thighs were prominently shown in the snaps.
The entrepreneur later changed into another one-piece swimsuit that featured attached leggings, which clung тιԍнтly to her sculpted legs. She eventually donned a bright pink bra top that exposed her washboard abs for part of the pH๏τoshoot. Kardashian finished off her look for the day with a matching bottom that exposed her upper thighs.
The reality television mainstay’s voluminous brunette hair remained free-flowing for the length of her time on the sand. The entrepreneur initially launched SKIMS in 2019, and the brand was originally known as Kimono.
After she was faced with claims of cultural appropriation, however, she changed the company’s name. The brand has become notable for offering an impressive ᴀssortment of offerings in a wide variety of body types. Kardashian has appeared in several of her company’s promotional campaigns in the past.
The influencer previously spoke to Harper’s Bazaar and expressed that not many of her colleagues initially believed that SKIMS would be a success. ‘When I said I wanted seamless shapewear, everyone looked and thought that I was crazy,’ she recalled. Kardashian went on to discuss the foundations of SKIMS and what she wanted to achieve with the brand. ‘I’m all about comfort and glamour at the same time. I always think you can do it all,’ she said.